Funnels & pages
| Tool | What it does |
|---|---|
create_funnel / update_funnel / delete_funnel / duplicate_funnel | Manage funnels |
list_funnels / get_funnel / get_funnel_summary | Read funnel structure & status |
create_page / update_page / delete_page / list_pages | Manage pages within a funnel |
publish_funnel / unpublish_funnel | Go live / take down |
create_preview_link | Shareable preview of a work-in-progress page |
Variants & testing
| Tool | What it does |
|---|---|
create_variant / update_variant / delete_variant / duplicate_variant | Manage page variants (HTML validated on write) |
bulk_create_variants | Generate several variants in one call |
set_weights | Set the traffic split across a page’s variants |
get_variant / get_variant_html / get_variant_stats / get_variant_history / list_variant_versions | Inspect a variant, its content, performance, and edit history |
save_learning / list_learnings / get_research_history | Record and read test conclusions so experiments never repeat |
Analytics
| Tool | What it does |
|---|---|
get_funnel_stats / get_funnel_timeseries / get_step_funnel | Core performance: totals, daily series, step drop-off |
get_segmented_stats / get_cohort_comparison | Slice by source, device, cohort |
list_session_journeys / get_analytics_events | Session-level paths and raw events |
analyze_funnel / get_funnel_analysis / get_optimization_suggestions | The copilot’s read: what to do next, with evidence |
get_workspace_stats / get_daily_brief | Workspace roll-ups |
Forms & qualification
| Tool | What it does |
|---|---|
set_form_destination / get_form_destinations | Wire form submissions to your stack |
set_funnel_form_fields / get_form_submissions_count | Form structure & counts (never contents) |
set_qualification_rule / get_qualification_rule / mark_lead_qualified | In-memory lead qualification + CRM feedback |
Ads
| Tool | What it does |
|---|---|
record_ad_entities / record_ad_spend | Push campaign structure + spend from an ads MCP |
get_spend_summary / get_ad_breakdowns / get_ad_entities / get_ad_health | Spend joined to first-party outcomes; per-entity tracking verdicts |
get_ad_to_lander_performance / get_creative_performance | Which ads convert, and which lander variants convert their traffic |
create_meta_campaign / create_meta_adset / create_meta_ad | Create Meta entities (arrive paused) |
create_google_search_campaign / create_google_search_ad / create_google_ad_group | Google Search |
create_google_demand_gen_campaign / create_google_demand_gen_ad_group / create_google_demand_gen_ad | Google Demand Gen |
upload_ad_creative / list_ad_creatives / attach_creatives_to_campaign | Creative management |
generate_keyword_ideas / search_ad_interests / list_custom_audiences | Planning & targeting |
save_campaign_draft / get_campaign_draft / list_campaign_drafts / delete_campaign_draft | Draft, resume, and hand off campaign builds |
Domains & workspace
| Tool | What it does |
|---|---|
create_domain / get_domain / list_domains / verify_domain / get_domain_dns_records | Domain lifecycle |
update_domain_tracking / test_tracking_pixel / get_tracking_health | Per-domain tracking config & audits |
get_workspace_context / update_workspace_context | The workspace’s standing context (brand, goals) that your agent reads before acting |
get_brand_kit / update_brand_kit / upload_image | Brand assets |
get_activity_log | Everything that happened, by whom |